Vision
Track Secret Shopper Eye Tracking ~ Full
Day - $1,500.00
Usability research for: Shop Along, Product Shelf & Full
Wall Testing Includes: Virtual wall
projection
- Eye
Tracking Lab includes:
- Secret
Cam Monitoring system – records
all respondent shopping activity
- Onsite
mobile setup – Anywhere your
research is (store, facility,
office, mall)
- Full
Video Recording of Secret Shopper
session - Burned to DVD or CD/VCD
- Audio
recording – of Secret Shopper
session in MP3 or WMA format -
burned to Audio CD
- Full
time onsite technician operator
Deliverables
that are included:
- Video
& Audio Deliverables
- Gaze
Replay Video – Full playback
video of each respondents shop
along (AVI/DVD format)
- Verbatim
Audio CD – Full playback audio
of each respondents shop along
(CD-Mp3 or WAV)
- IDI
Post Video – Full DVD-CD video
of each respondents post
interview (Optional)
Add
on options
Post Secret Shopper Eye Tracking Interview
After the respondent returns, he/she can
be interviewed about the shopping
experience
·
In-depth
Interview Recording (Optional) – Full
video recording of each post interview.
COST:
$350.00 per day
The respondent sits at the table and
watches the playback of their sessions
as the moderator performs the in-depth
interview against the discussion guide.
·
Desktop
Eye Tracking Review (Optional) COST:
$800.00 per day
The respondent sits at the table
with the Desktop Eye Tracking Video
system. The items that were chosen are
displayed and eye tracking is performed
during the in-depth interview.
This gives you the advantage
of performing close up eye tracking of
the selected products or static image of
the isle/shelf area.
Estimated
Cost Breakdown:
·
Vision
Track Research Secret Shopper Tracking
System ~ Full Day - $1,500.00 – Up
to 8 Respondents
·
Vision
Track Research Desktop Eye Tracking
System ~ Full Day - $800.00 - Optional
·
Post
Interview Video & Audio Recording
~ $350.00 per day - Optional
·
Viewing
Clients Web Cast ~ $500.00 per day –
Up to 15 viewers - Optional
·
Fixed
Video Competitor Area Surveillance
~ $500.00 per day - Optional (requires permission)
·
Fixed
Video Shop Along Area Surveillance ~
$500.00 per day - Optional
·
Video
Marker Clip Editing ~ $550.00 per day –
Optional
·
Travel
& Equipment Shipping Expenses –
At Cost
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